$500K in medical waste--per week!

Here's what half a million dollars in medical waste looks like.

Shown below are the full page advertisements bought by hospitals in this week's New York Times Magazine. According to the current rate sheet, the cost per ad is roughly $100,000.


That's about $500,000 in useless expenses just in one week.  And it happens every week in this magazine.  Before you say, "Well, it must make business sense," let me assure you that, for the academic medical centers, they are mainly ego-gratifying sops for boards of trustees and doctors.





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